Build Thought Leadership
Through Content
You Own
I help women leaders and experts position themselves as authorities in the creator economy—through Substack strategy, long-form content, and platforms that belong to you, not an algorithm.
Substack Authority Audit
Strategic Analysis & Roadmap
Get clear on what's working, what's not, and your specific next steps. I'll analyze your Substack through a thought leadership lens—positioning, content strategy, growth, and monetization—and deliver a detailed report with actionable recommendations.
Pocket Mentoring
Ongoing Strategic Support
Get a strategic partner in your pocket. Through ongoing chat and voice notes, I help you clarify your positioning, refine your content strategy, and move forward consistently—without rigid schedules or overwhelm.
Trusted by 200+ happy clients
Hey, I’m Andi!
I'm a thought leadership strategist for women building authority in the creator economy.
After 20 years in media—from TV newsrooms to magazines to social platforms—I've seen every content trend come and go. What I know now: the future belongs to experts who own their platform and build real authority, not just followers.
That's why I'm all-in on Substack.
I've built my own publication (Ditch the Templates) to 2,900+ readers. I know what it takes to position yourself, create strategic content, and grow sustainably—not from theory, but from doing it myself.
I work with women who have real expertise—consultants, solopreneurs, founders, experts—and are ready to build thought leadership on their own terms.
My approach is simple: I help you see what you can't see about your positioning, clarify your content strategy, and move forward with confidence. Because you don't need another guru, you need strategic thinking and someone who's already walked the path.
Ditch the Templates
Every week, I share strategic insights on building thought leadership through Substack—what's working, what's not, and the patterns I'm seeing from working with women leaders. Join readers who are building authority on their own terms.